(TED) 3 Ways to Make Better Decisions – by Thinking like a Computer

“Computer science can help to make us more forgiving of our own limitations.”

He start by giving an example of finding a place to rent or buy in Sydney is difficult. In the competitive market, making an offer means you might lose out on a better option. The house hunting dilemma is an example of an “optimal stopping” problem.

Computer scientists have a solution and it goes like this. In order to maximize the probability of finding the best possible home, look at 37% of available accommodations and make an offer on the next place that is better than any you’ve already viewed. Or look for 37% of one month, 11 days, “to set a standard,” and then choose the best available option. 

The methods computers use to solve problems mimic how humans make decisions. Thus, applying computer science to everyday problems improves human decision making.

For example, choosing a restaurant employs what computer scientists call the “explore-exploit trade-off.”

Do you try something new (explore) or stay with something familiar (exploit) ? If you’re in an area for a short time, pick the exploit option. However, if you’re dining in your neighborhood, explore to gather information that will inform future choices.

“The value of information increases the more opportunities you’re going to have to use it.”

Babies explore by tasting every new thing they encounter. Meanwhile, the old man who goes to the same restaurant and orders the same thing each time is exploiting a lifetime of knowledge.

“Human lives are filled with computational problems that are just too hard to solve by applying sheer effort. For those problems, it’s worth consulting the experts: computer scientists.”

Computer science can even help you organize your closet. Most computers have a fast memory system with limited storage and a larger slow memory system. The most recently accessed data gets stored in the fast system, and the computer makes space by tossing something old into the slow memory system. Apply this principle to sorting your clothes by discarding items you haven’t worn for a long time. This convention works in the office, too. You’ve likely stacked that messy pile of papers on your desk according to how recently you used each document, with the most recent file sitting atop the pile.

“Computer science can help to make us more forgiving of our own limitations.”

These might seem trivial, but computer science also can help with life’s more difficult decisions. “The best algorithms are about doing what makes the most sense in the least amount of time.” Algorithms streamline information making it more manageable, and computers break big problems into smaller, simpler steps. The best approach such as the 37% rule of house hunting might produces the best solution given the circumstances.

Your choice may not be perfect.

It may overlook some options or involve settling for a satisfactory solution. But doing so is “what being rational means.”

Give up Our Limiting Beliefs

Both our thinking and believe shapes our life.

“Allah the Most High said, ‘I am as My servant thinks (expects) I am. I am with him when he mentions Me. If he mentions Me to himself, I mention him to Myself; and if he mentions Me in an assembly, I mention him in an assembly greater than it. If he draws near to Me a hand’s length, I draw near to him an arm’s length. And if he comes to Me walking, I go to him at speed’” 

(Hadith Qudsi).

Both our thinking and believe shapes our life.

If pessimism and despair dominate our mind-set, our life will follow a similar pattern. If we were to believe that we are unworthy of better things, life will most certainly treat us accordingly.

We fashion our life as it exists with our thoughts. 

Similarly, we can change our life using the same technique, that is by altering our thinking pattern and what we choose to say.

Even by using such simple steps, we can change our life significantly.

Making organization ‘more intelligent’

Nobel economics laureate and psychologist Daniel Kahneman is widely considered as the father of behavioral economics. He retired from his teaching position at Princeton a few years ago to co-found a consulting firm in New York. In a talk at the recent Wharton People Analytics Conference, he said of his consulting experience that he had “expected to be awed” by the quality of the decision-making in organizations “that need to make profits to survive in a competitive world.”

“I have not been awed,” he stated.

“You look at large organizations that are supposed to be optimal, rational. And the amount of folly in the way these places are run, the stupid procedures that they have, the really, really poor thinking you see all around you, is actually fairly troubling,” he said, noting that there is much that could be improved.

Figuring out how to make the act of decision-making “proportionate with the complexity and importance of the stakes” is a huge problem, in Kahneman’s view, to which the business world does not devote much thought. At the conference he described how significant progress can be made in making organizations “more intelligent.”

The Problem with People

If individuals routinely make poor decisions as Kahneman says, why is that the case? The answer lies in behavioral economics, a field which explains why people often make irrational financial choices and don’t always behave the way standard economic models would have predicted. (Kahneman explained much of his work in his much-lauded 2011 international bestseller Thinking, Fast and Slow. which is one of the best book I have read in recent years)

Behavioral economists believe that human beings are unknowingly restraint by overconfidence, limited attention, cognitive biases and other psychological factors which inevitably lead to errors in judgment. These factors affect everything from how we invest in stocks, to how we respond to marketing offers, to how we choose which sandwich to buy for lunch. And most organization, if not all, uses these restraints of ours to sell us their product, either by package manipulation or clever advertising.

“We are fundamentally over-confident in the sense that we jump to conclusions and to complete, coherent stories — to create interpretations,” said Kahneman. “So we misunderstand situations, spontaneously and automatically. And that’s very difficult to control.” Furthermore, he said, much of human error is not even attributable to a systematic cause, but rather to “noise.” “When people think about error, we tend to think about biases…. But in fact, a lot of the errors that people make is simply noise, in the sense that it’s random, unpredictable, it cannot be explained.”

“You look at large organizations that are supposed to be optimal, rational. And the amount of folly in the way these places are run… is actually fairly troubling.”

He cited some disturbing evidence about the professional judgment of experts: “You put the same X-ray in front of radiologists, and about 20% of the time in some experiments they don’t reach the same diagnosis.”

From his consulting work, Kahneman offered an example from a large financial institution in which loan approvals and insurance company judgments are routinely made. The decisions, involving hundreds of thousands of dollars, frequently hinge on the opinion of a single individual. Kahneman setup an experiment in which team leaders were asked what percentage they thought two different professionals’ decisions would vary if they were each asked to evaluate the same case.

“Many people give the same [guess]: somewhere between 5% and 10%,” said Kahneman. “But the answer is between 40% and 60%. It’s an order of magnitude more. It’s completely different from what everybody expects.” He noted that at the organization in question, there was “a huge noise problem” of which the leaders were completely unaware.

The problem cannot be chalked up to the relative inexperience of some employees, according to Kahneman: “What was very surprising, at least in our experiments, is that experienced professionals were as variable as novices.”

Could it help matters to have experts arrive at decisions together, as a group? Even if this were feasible in organizations, which it is often not, there are pitfalls here as well. Kahneman said that according to social psychology, when a group of people discusses a case there are “huge conformity pressures” that lead participants to radically underestimate the amount of disagreement among them.

In the face of what seem like daunting odds that business decision-making can be improved, what’s a company to do?

The Cure: Algorithms

Kahneman’s prescription is for organizations to temper human judgment with “disciplined thinking” through the use of algorithms. The indications from the research are unequivocal, he said: When it comes to decision-making, algorithms are superior to people. “Algorithms are noise-free. People are not,” he said. “When you put some data in front of an algorithm, you will always get the same response at the other end.”

“Algorithms are noise-free. People are not.”

A good algorithm does not require a massive amount of data, said Kahneman. (He said this was “a secret not widely known in the financial industry.”) Let’s say you are evaluating the financial stability of firms, he said, for example to give them a loan or insure them against financial risk. His recommendation is to sit down with a committee of people who are knowledgeable about the situation and make a list of five or six dimensions. More than eight is probably unnecessary. “If you create good ranking scales on those dimensions, and give them equal weight, you will typically do just as well as with a very sophisticated statistical algorithm.” And do just as well — typically much better — than experts on the average, he added.

Kahneman, who is Israeli-American and now in his 80s, recalled inventing a prototype of this procedure when, as a young Israeli platoon commander with a psychology degree, he was asked to set up a new interviewing system for the army. Though met with some resistance at the time, he said, the system he designed is actually still in use by the Israeli armed forces.

Kahneman identified six dimensions that could be rated one at a time, among them punctuality, sociability, conscientiousness, “something called masculine pride” (he noted that these were interviews for combat units, 60 years ago), and others. “Very important to rate things one at a time,” he observed. “That way you don’t form a global impression of the person, but a differentiated impression of [each] topic. It controls what psychologists call the halo effect.”

The entire selection process was to consist of generating the six scores and adding them up. When many interviewers complained — one saying “you’re turning us into robots” — Kahneman said he added a final “global rating” step as a concession to human intuition: “Then, close your eyes and think what kind of a soldier this person is going to be. Put down a rating between 1 and 5.”

When the new interviewing system was validated against actual performance a few months later, said Kahneman, it turned out that the final global rating was very accurate. In fact, it was much more accurate than any of the single dimensional ratings. “But there is a lesson to be learned,” he stated.  Previously, candidates were interviewed with only a global rating, and “it was worthless.”

“Global rating is very good — and intuition is very good — provided that you have [first] gone through the exercise of systematically and independently evaluating, the constituents of the problem,” he explained. “Then when you close your eyes and generate an intuitive, comprehensive image of the case, you will actually add information.”

Implementing this type of procedure in any organization can of course meet with resistance from employees, said Kahneman. “You have to do it with a light touch, because otherwise people will hate you and not comply. But if you do it in a way that they view as helping them perform their tasks, it’s not too bad.” In his experience, he said, if you put effort into guiding people to look at information in a particular way, they actually find that it helps them do a good job.

How do company leaders respond when they are first told they should implement algorithms to guide their experts’ opinions? “Not very well,” he said. But “when you tell team leaders that there is 50% variability when they expected 5% or 10%, then they’re willing to take an algorithm.”

“When you tell team leaders that there is 50% variability [in expert judgment] when they expected 5% or 10%, then they’re willing to take an algorithm.”

Asking strategic questions

In many organizations, most believe they aren’t doing their jobs unless they spend the bulk of their time finding the “right answers” to challenges, queries from their managers and direct reports, and so on. But what would happen if you and your team focused on searching for the “right questions” instead?

When you pose probing, open-ended questions, you would be able to bypass stale problem-solving processes and initiate lively conversations where people can learn together.

Strategic questions would include these criteria:

  • Are simple and clear
  • Provoke thought and discussion
  • Generate energy
  • Focus inquiry
  • Surface assumptions
  • Open new possibilities

Among the examples of strategic questions include:

  • What doesn’t fit?
  • What would an outsider do?
  • What would it [our team, our product, our process] look like if we designed it from scratch?
  • Why do we do it this way?
  • What might be the long-term consequences of this course of action?
  • What’s the most important thing my organization needs from me?
  • What questions are we not asking ourselves about [a given situation]?
  • Where did the big surprises—both good and bad—come from in our organization this year?
  • What happened this year in our organization where we lacked key insights ahead of time?

Think visually using mind-map

A powerful way to see connections is by making your thinking visible. Putting your ideas down on paper through shapes, images, words, and colors may help you discover associations that you can’t get from written and spoken language.


A simple way to make your thinking visual is to create a mind map:

  1. Start with a blank sheet of unlined paper and colored pencils or markers.
  2. Write the central topic in the middle of the paper and circle it.
  3. Add main branches and sub-branches to capture your thoughts. Use words, pictures, colors, and symbols.
  4. Connect related concepts using lines, arrows, and circles.
  5. Ask others to add details and make note of associations between ideas.