Treat People Like People
I once heard someone share that the higher you go up in leadership, the harder it is to remember your why. Sinek in his book, shares that many times leaders forget to treat people like people. Sinek’s recommendation, although simple, is imperative for anyone leading, “Every single employee is someone’s son or someone’s daughter.” This would give us alternative perspective. EVERYONE belongs to someone.
Create a Common Cause
Sinek provides multiple examples of effective leadership that is centered around creating a common cause. Sinek encourages leaders to not only create a common cause but know the people that are working on living out the cause. Everyone wants to believe that what they are doing within their organization matters as well as who they are as a person.
Leadership sets the tone of the culture
Sinek is not the only writer who has recently written about culture. Most recently, a former educator, now writer and speaker, Jimmy Casas wrote the book Culturize. Both Sinek and Casas state that leaders who create a culture in which everyone knows that they are responsible for the positive (or negative) culture that is created, the organization will go further than if the leader tried to create a positive culture alone. When people within an organization feel a sense of responsibility to live out the mission + vision in creating a positive culture, the organization will be known to others as a place where people want work and be a part of a culture that cares about those within the organization.
Leadership is a matter of character
Multiple times in his book, Sinek refers to the Marine Corps as a model of excellent leadership. Sinek highlights three key values that the Marines carry out daily: leaders eat last, leaders lead with integrity and leaders always put people first.
Within the past 5 years, educators have learned a lot from leading researcher Carol Dweck about growth mindset. Jo Boheler, a researcher from Stanford University, has also studied growth mindset and struggle. Bohler concluded that without a growth mindset and struggle existing, one does not learn and retain what is learned as deeply when one does not struggle to accomplish a task. Sinek provides multiple examples in his book from Apple to Microsoft that illustrate that within the business world, successful organizations that create an environment where the people believe in the mission + vision and they are tasked with a challenge (and those within the organization know that is expected that they struggle), they will outperform and create solutions that are far greater than what other organizations could do.